The World of



O, sing...undo the world with blued song born from newly freed throats. Sprung loose from lungs once bound within bonded skin. Scored from dawn to dusk with coffle and lash. Every tongue unfurled as the body's flag. Every breath conjured despite loss we've had. Bear witness to the birthing of our hymn from storied depths of America's sin.

Red lines
Image of a canyon with a red filter

rich-meh n noun

1an individual that is rich in culture, thought, style, taste, and knowledge.

Richmen Golf Glub
New Collection


Pick-up track by a lake

This time we zoomed in and found inspiration in the everyday Richmen. The dad, the coach, the friend. The people who impact you daily.

A man working on an engine
Work hard in silence, let your success be your noise.
- Frank Ocean
Red sports car
Style & Functionality
A man putting on a piece of clothing
Chapter II

We are
honoring the
everyday great

A father and his son sitting together on the sidewalk
RIchmen model wearing the Spartan tracksuit in burgundy
A boxer in action

Chapter 1:
Icons of the 60s

Dominated by the Vietnam War and the Civil Rights Protest, the 60s was a time of conflict and change. Through all the difficulty we saw the emergence of incredible icons that still inspire today and ended the century by landing the first man on the moon.

Portrait of Malcolm X
A man who stands for nothing will fall for anything.
- Malcolm X
Photo of John F Kennedy and two other politicians
RIchmen model wearing the Audubon dinner robe in yellow
Chapter I

Inspired by,
and used to honor
great men
throughout history.

Muhammad Ali fighting an opponent in a stadium
The man who has no imagination has no wings.
- Muhammad Ali
Detail shots of two different kinds of fabric
Material Research
Neil Armstrong in a spacesuit on the moon
That’s one small step for a man, one giant leap for mankind.
- Neil Armstrong
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